MSU Social Feeds & Rewards – Step-by-Step Guide for Unit Leaders

This guide breaks down exactly how the system works—from a single member earning points to a fully built-out unit maximizing tickets and raffle potential.

Step 1: Start with Individual Engagement

Everything begins with a single user.

A logged-in user visits the Social Feeds page
They browse content from:
- MSU Brand Feed (official posts)
- Featured Unit Socials (connected unit content from X, Instagram, YouTube, TikTok)
Every time they click and engage with a post → +1 point (ticket)
Each post can only be counted once per user (keeps it fair)
Points are automatically tracked in the background (no manual action needed)

Result:
A single user can passively earn tickets just by engaging with content.

Step 2: Points → Tickets (Before Joining a Unit)

If the user is not in a unit yet, points stay on their personal profile
These points do NOT contribute to any unit yet

Important:
The real value starts when users join a unit.

Step 3: Unit Leaders Add Members

This is where Unit Leaders come in.

Go to your Unit Management Dashboard
Before clicking into your main profile, you'll notice a Members & Ticket
Generate an invite link
Share it with your members
Members request to join → Leader approves them

Once approved:

That member is now officially part of your unit
All future points they earn convert into unit tickets automatically

Step 4: Automatic Ticket Contribution

After joining a unit:

Every engagement (click, like, etc.) = 1 ticket for the unit
No manual claiming required—it’s fully automated
System uses backend logic to instantly assign tickets

If a member is in multiple units:

They can choose:
- Priority Mode: All tickets go to one unit
- Round Robin Mode: Tickets are split across all joined units

Result:
More active members = more tickets flowing into your unit continuously.

Step 5: Scale Through “Units Helping Units”

This is the core growth engine.

Members are encouraged to engage with other units’ content
That engagement helps:
- Boost visibility on external platforms (algorithm advantage)
- Drive traffic back to MSU
MSU itself brings 30–40K platform reach, compared to ~2K typical Discord reach

Result:
By supporting other units, your unit also benefits—creating a shared growth loop.

Step 6: Monitor Progress (Leaderboard)

Open the Leaderboard (trophy icon)
See top 25 units ranked by ticket balance
Updates every 60 seconds

Use this to:

Track performance
Motivate members
Push friendly competition

Step 7: Enter Raffles (Unit Leaders)

Once your unit has tickets:

Go to the Rewards tab
View total unit ticket balance
Enter tickets into active raffles

How winning works:

More tickets entered = higher chance to win
Winners are selected via weighted random draw
Results are publicly displayed

Step 8: Maximize Visibility (Critical Step)

To fully leverage the system:

Connect your unit’s social accounts in your Unit Dashboard
Ensure your content appears in:
- Featured Unit Social Feed
- Your Unit Profile Social Section

Why this matters:

More exposure inside MSU
More engagement from other users
More tickets generated from your content

Step 9: Create the Positive Loop

When everything is working together, you get:

Great Content → Community Engagement → Algorithm Boost → More Visibility → More Tickets → Better Raffle Odds → Stronger Unit Growth

Key Takeaway for Unit Leaders

Your job isn’t just to recruit—it’s to activate your members.

Add as many members as possible
Encourage daily engagement
Promote interacting with other units
Keep your social content active and connected

The more your members participate, the more your entire unit benefits.

Checkout our Video explaining this full process: Social Feeds